In the last blog posts, we talked about ways to improve your top-line revenues through marketing and sales.  In this one, we will discuss the next level…BOTTOM-LINE profits.  Dreaming of huge revenues is wonderful – but only if you have profits at the end and the ability to take some money home! Profits are broken […]

In our last post, we talked about Marketing and how it relates to your Top-line Revenues. Now let’s take a look at sales… A sale is simply the conversion of a prospect into a customer through a transfer of your confidence and enthusiasm about your products and services to them.  Sales is foundational to the […]

As part of our Strategic Business Growth Cycle Evaluation we ask clients if they feel they are getting the profit results they want.  Most often the answer is a resounding NO. In the next couple of blog posts, we will discuss ”Profits.”  This will be divided into four sections: 1. Top-line revenues through Marketing 2. […]