For many organizations, there is a “Love-Hate” relationship between the executive team and the management and sales, or customer service segment of the company. It seems as though the customer service and sales team are constantly bringing complaints or troubles to the table, or simply don’t seem focused on the details that operations or the […]
In the current business environment, competition is stronger than ever. Each organization, whether big or small, needs to have a strategic plan for survival as well as for expected growth and challenges. It’s this strategic plan that helps members at all levels of the organization have a clear understanding of their responsibilities, the company’s goals […]
In a recent post, we discussed the need for an “On Purpose” sales process and how to build it for a more strategic and ultimately more profitable sales cycle. But once that purpose is discovered, once the ideal target has been defined, how does a smart company effectively understand where things are at in the […]
In these days of quick-turn sales processes and Customer Relationship Management (CRM) tools that boast all sorts of acquisition solutions, we’re seeing many companies suffering from not strategically looking for their ideal customers. They often see client acquisition as something that “just happens.” And when they come to us with requests for sales strategies or […]
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